Travel Counsellors UAE Sees Record Month as Luxury Travel Demand Rises
Travel Counsellors UAE recorded its highest-ever monthly sales of AED 13.2 million in September 2026, marking 28% year-on-year growth, with luxury leisure travel driving bookings.
Dubai, 5 Nov 2026: Travel Counsellors UAE has reported its highest-ever monthly sales, reaching AED 13.2 million in September 2026. The figure represents a 28% increase compared with the same month in 2025, with strong demand for luxury leisure holidays driving the record performance.
Leisure travel accounted for 83% of the company's sales during September, while corporate travel contributed the remaining 17%. Bookings were particularly strong for premium beach and ski resorts, reflecting continued interest in high-end holiday experiences.
The UAE was the company's top-selling destination, supported by a large group booking. The Maldives ranked second, followed by the UK. Bookings to the Maldives also increased by 5% compared with September 2025.
Holly McCann, General Manager of Travel Counsellors UAE, described September as a milestone month for the company, highlighting the record sales performance ahead of its annual UAE conference in October.
McCann also noted that the company's focus on personal service allows its travel professionals to understand individual customer preferences and create travel plans supported by technology, supplier relationships and industry expertise.
Travel Counsellors operates a business model that enables independent travel professionals to run their own businesses while accessing the wider network's technology, operational support, supplier partnerships and professional community.
The latest results follow the company's announcement in September of 60% growth in sales generated by its Abu Dhabi-based advisors during the year, compared with the same period in 2025.
Travel Counsellors UAE was also named TMC (Travel Management Company) of the Year for Luxury Travel at the 2026 MALT Excellence Awards, held at The St. Regis Abu Dhabi in February.
The record September performance comes ahead of the Travel Counsellors UAE 2026 Conference, scheduled to take place at Fairmont The Palm in Dubai.
